Oak Cliff raises entrepreneurs who plant seeds and watch them flourish into something the whole community can share. Adjwoa Hogue carries that spirit forward with Ash & Nectar, her new hemp and cannabis wellness brand rooted in the neighborhood that shaped her.
Hogue builds Ash & Nectar as an answer to a long history of exclusion in the cannabis industry. Black entrepreneurs face steep barriers to entry in a space their communities have paid the highest price for, and Hogue steps into that gap with purpose. She centers wellness, access, and ownership as the foundation of her brand.
Family runs through every part of this venture. Hogue draws on an entrepreneurial legacy passed down through generations, and she treats Ash & Nectar as an extension of that lineage rather than a departure from it. Oak Cliff gave her the values she leads with, and she plants this business firmly in that ground.
Ash & Nectar stands as a statement about who gets to build wealth and wellness in this industry. Hogue positions Black ownership and community healing at the center of her mission, and Oak Cliff gets to watch one of its own turn history into forward motion.