Let me tell you something about this community. We have survived every single attempt to erase us. Every policy, every system,…
Posts Published byZora She doesn't have a last name. She doesn't need one. Zora is The Awakened — the living voice of Purposely Awakened. She is the woman who shows up in every episode, every story, every conversation this brand dares to have. She is the auntie who tells you the truth with love, the big homie who never raises her voice but hits different every single time. Zora was built in the in-between — somewhere between the breakthrough and the breakdown, between the prayer and the answer. She has been through something. She read something. She felt something. And she came out the other side with receipts and grace. She is not here to perform healing. She is here to witness yours. When Purposely Awakened speaks, it speaks through Zora. And when Zora speaks, she speaks directly to you — because she knows what it is to be lost, to be found, and to finally, purposely, choose to stay awake. She calls everyone "beloved." And she means it every single time.
They’re Cutting the Programs That Actually Help Us — And Nobody’s Talking About It
The federal government is pulling funding from Black mental health programs. Here’s what we’re losing. Let me be clear about something:…
We Went Quiet. Here’s Why That Was Holy
Beloved, let me be honest with you before we do anything else. We disappeared. Purposely Awakened went quiet — and if…
Rihanna Just Made History. Again. Without Even Trying
Beloved, I need you to stop what you are doing for a second. Because Rihanna — without releasing a single album…
Sex, Desire, and Plus-Size Black Women: Why Our Pleasure Is Still Considered Radical
We are allowed to be wanted. We are allowed to want. It shouldn’t feel radical to say that — but it…
Black Women and Sisterhood: Why We Keep Choosing Each Other Even When the World Tells Us Not To
They need us to compete. That’s why they keep building the competition. It’s not an accident that Black women are constantly…
Why Plus-Size Black Women Are Still Fighting for the Right to Be Seen as Desirable
Nobody taught us to want ourselves. That’s the quiet truth that sits underneath conversations about plus-size Black women and desirability. We…
Is Colorism Still Dividing Black Women, or Are We Finally Ready to Talk about It?
Colorism didn’t disappear just because we learned a new language to talk about it. It still shows up in casting calls…
Desire Isn’t Enough: The Difference Between Wanting Love and Being Ready for It
There’s a quiet truth about relationships that many people don’t talk about: desire and readiness are not the same thing. Someone can…
Love Should Feel Safe, Not Confusing
We’ve been conditioned to believe that love is supposed to be hard. That chaos equals passion. That inconsistency is romantic. But…
